There's a common misconception that successful entrepreneurs have to be naturally outgoing and charismatic, but the truth is that introverts can be just as successful, if not more so - Elon Musk, Bill Gates and Warren Buffet are all very successful introverts. So if you dream of starting your own business, but worry you need to be extroverted to succeed, you’re in the right place.
Starting a business can be a very exciting and rewarding time, but the traditional networking and marketing strategies often associated with entrepreneurship can be challenging for introverts. Online business, however, is particularly well suited to introverted personality types, especially if you’re brand new to entrepreneurship.
Benefits of online business for introverts
One of the biggest advantages of starting an online business as an introvert is that it allows you to work from home, independently & permanently, without the need for constant social interaction. This means you can focus on your work and stay energised, without feeling drained by prolonged periods of socialising. This is particularly true if you tend to be agreeable and struggle to set boundaries to protect your energy.
Another benefit of online business is that introverts can showcase their unique strengths and talents by choosing a business model that best suits them. As an introvert, you’re likely a great listener, thinker, strategist, creative or perhaps you have a calming voice or soothing energy. These are skills that are highly valued in the online business world and you don’t need to know how to monetise them before you start building your business.
Online businesses also allow you to connect with customers, clients and other business owners in ways that are comfortable for you. With the rise of social media and other online platforms, it's easier than ever to build a strong online presence and connect with others without ever attending in-person networking events.
What you do & don't need for online business
A common myth of online business is that you need strong technical skills, become an influencer or have a strong online following to be successful in business - again, not true at all. What you do need is an open mind and a willingness to learn some new skills or whatever else you’ll need to succeed in business.
Furthermore, online businesses allow you to create your own schedule and work at your own pace, which can be especially beneficial for introverts who may need more alone time to recharge. Basic automation such as scheduling tools allow you to make the most of your creative energy when you have it and still show up in your business consistently when you’re lacking energy.
What online business is NOT
Just like building any business, an online business will take some dedication and effort to gain traction and see results. Despite numerous people selling various 'get rich quick' schemes, a genuine and sustainable business will most likely not be successful overnight. However, once you know what you're doing, you can quickly move from the early stages to success and scale up without needing to think about traditional expansion plans such as hiring people or finding a new premises.
If online business feels like a fit for you, but you need guidance on how to go about starting one, check out the free 4-part online business video workshop series below to take your first steps in learning more. The follow-on training from this workshop series will take you through all aspects of online business from the prepare and launch phases right through to growing and scaling the online business of your dreams!
So if you're an introvert with an entrepreneurial spirit, don't let the misconception that extroversion is a requirement hold you back. Starting an online business can be a great way for introverts to use their unique strengths, work independently, and to still deeply connect with others in a way that's comfortable and authentic.
"Let go of who you think you're supposed to be;
Embrace who you are"
- Brene Brown
Ready to build your dream online business without having to leave your comfort zone?
This free 4-part video workshop series will show you how you can build an online business from scratch with a guided training program designed to help you gain momentum fast & ongoing support even after you launch (when most entrepreneurs need it).